< Back To Team Page John Rooney john@blackbookdata.com Senior Consultant Phone: 888-818-3282 x 105 Cell Phone: 858-761-3003

John Rooney - Updated March 11, 2011 Experience A native of San Diego, John spent much of his career in Los Angeles working for well-known advertising agencies including Saatchi & Saatchi, Foote, Cone & Belding, and Dailey & Associates. In 2003, John left the agency business to apply his skills on the client side, where he served as Marketing Director for some of the fastest growing companies in the Financial Services industry. Most recently, John has developed a solid reputation as a top marketing consultant, delivering proven data and direct marketing strategies to hundreds of successful businesses – both large and small. John is a graduate of UCLA, and currently resides in North County San Diego, along with his wife of 11 years, Anna-Marie, and their two young sons (Jack, 9, Aidan, 7). He enjoys a competitive game of tennis, and is an avid home town Chargers and Padres fan. Industry News and Articles Case Study: Direct Mail What Happens When your Formula Stops Producing Results? Mortgage Direct Mail - The Good, The Bad and The Ugly Mortgage Direct Mail: Case Study Mailing Lists for Marketing Car Loan Leads Pre Foreclosure List Mortgage Direct Mail When The Market gets Tough, The Tough Get Marketing